Sunday, January 23, 2011

Marketing to Real Estate and Apartment Complexes?

I am starting a new business providing gift baskets and small items for Real Estate and Apartment complexes to provide to residents and new home buyers. I am trying to decide how I should go about approaching the businesses. Should I just show up with a flyer and a box of samples if they have time to view them. Or should I do cold calling first I know I do not have the resources at the time to do mailers or a e-mail blast. Could you please advise on cost effective methods to get my business out there
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Is this the right market to be starting up business in that industry? Are you wanting to do this in your local area only? I would find the larger real estate agencies and give them fliers. The office then delivers the flier to everyone in their office, as they have their own mail slot. I would also create a Facebook group/page and ask the local real estate agents to join, then you can post pictures and market to them.
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